Gravityflow.io collects some personal data from its users. We highly respect your privacy. All data we collect is used for internal purposes only, and we will never sell your personal information to 3rd parties.
Owner and Data Controller
Rocketgenius, Inc.
1620 Centerville Turnpike, Suite 102
Virginia Beach VA 23464-6500
United States
Owner contact email: kevin@rocketgenius.com
Last updated: December 17, 2024.
Types of Data collected
Among the types of Personal Data that Gravityflow.io collects, by itself or through third parties, there are: Cookies, Usage Data, email address, username, Data communicated while using the service, first name and last name.
Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection. Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using Gravityflow.io. Unless specified otherwise, all Data requested by Gravityflow.io is mandatory and failure to provide this Data may make it impossible for Gravityflow.io to provide its services. In cases where Gravityflow.io specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service. Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner. Any use of Cookies – or of other tracking tools – by Gravityflow.io or by the owners of third-party services used by Gravityflow.io serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy,if available.
Users are responsible for any third-party Personal Data obtained, published or shared through Gravityflow.io and confirm that they have the third party’s consent to provide the Data to the Owner.
Mode and place of processing the Data
Methods of processing
The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of Gravityflow.io (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.
Legal basis of processing
The Owner may process Personal Data relating to Users if one of the following applies:
- Users have given their consent for one or more specific purposes. Note: Under some legislations the Owner may be allowed to process Personal Data until the User objects to such processing (“opt-out”), without having to rely on consent or any other of the following legal bases. This, however, does not apply, whenever the processing of Personal Data is subject to European data protection law;
- provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof;
- processing is necessary for compliance with a legal obligation to which the Owner is subject;
- processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner;
- processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party.
In any case, the Owner will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.
Place
The Data is processed at the Owner’s operating offices and in any other places where the parties involved in the processing are located. Depending on the User’s location, data transfers may involve transferring the User’s Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.
Users are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data. If any such transfer takes place, Users can find out more by checking the relevant sections of this document or inquire with the Owner using the information provided in the contact section.
Retention time
Personal Data shall be processed and stored for as long as required by the purpose they have been collected for. Therefore:
- Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed.
- Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner.
The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority. Once the retention period expires, Personal Data shall be deleted. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.
The purposes of processing
The Data concerning the User is collected to allow the Owner to provide its Services, as well as for the following purposes: Content commenting, Displaying content from external platforms, SPAM protection, Handling payments, Managing contacts and sending messages, Analytics, Hosting and backend infrastructure, Interaction with data collection platforms and other third parties, Managing support and contact requests and Tag Management.
Users can find further detailed information about such purposes of processing and about the specific Personal Data used for each purpose in the respective sections of this document.
Detailed information on the processing of Personal Data
Personal Data is collected for the following purposes and using the following services:
Analytics
The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.
| Service | Privacy Policy | Description |
| Google Analytics (Google Inc.) | Privacy Policy– Opt Out. | Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of Gravityflow.io, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network.Personal Data collected: Cookies and Usage Data.Place of processing: United States – Privacy Shield participant. |
| HubSpot Analytics | Privacy Policy– Opt Out | HubSpot Analytics is an analytics service provided by HubSpot, Inc.Personal Data collected: Cookies and Usage Data.Place of processing: United States. |
Content commenting
Content commenting services allow Users to make and publish their comments on the contents of Gravityflow.io. Depending on the settings chosen by the Owner, Users may also leave anonymous comments. If there is an email address among the Personal Data provided by the User, it may be used to send notifications of comments on the same content. Users are responsible for the content of their own comments. If a content commenting service provided by third parties is installed, it may still collect web traffic data for the pages where the comment service is installed, even when Users do not use the content commenting service.
| Service | Privacy Policy | Description |
| Disqus (Disqus) | Privacy Policy– Opt out | Disqus is a content commenting service provided by Big Heads Labs Inc.Personal Data collected: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.Place of processing: United States. |
Displaying content from external platforms
This type of service allows you to view content hosted on external platforms directly from the pages of Gravityflow.io and interact with them. This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.
| Service | Privacy Policy | Description |
| Google Fonts (Google Inc.) | Privacy Policy | Google Fonts is a typeface visualization service provided by Google Inc. that allows Gravityflow.io to incorporate content of this kind on its pages.Personal Data collected: Usage Data and various types of Data as specified in the privacy policy of the service.Place of processing: United States – Privacy Shield participant. |
| Typekit (Adobe Systems Incorporated) | Privacy Policy. | Typekit is a typeface visualization service provided by Adobe Systems Incorporated that allows Gravityflow.io to incorporate content of this kind on its pages. Personal Data collected: Usage Data and various types of Data as specified in the privacy policy of the service. Place of processing: United States – Privacy Shield participant. |
| Gravatar (Automattic Inc.) | Privacy Policy. | Gravatar is an image visualization service provided by Automattic Inc. that allows Gravityflow.io to incorporate content of this kind on its pages. Please note that if Gravatar images are used for comment forms, the commenter’s email address or parts of it may be sent to Gravatar – even if the commenter has not signed up for that service.Personal Data collected: email address and Usage Data.Place of processing: United States |
Handling payments
Payment processing services enable Gravityflow.io to process payments by credit card, bank transfer or other means. To ensure greater security, Gravityflow.io shares only the information necessary to execute the transaction with the financial intermediaries handling the transaction. Some of these services may also enable the sending of timed messages to the User, such as emails containing invoices or notifications concerning the payment
| Service | Privacy Policy | Description |
| Stripe Payment Services (Stripe Inc.) | Privacy Policy– Opt Out. | We use Stripe for payments, analytics, and other business services. Stripe may collect personal data including via cookies and similar technologies. The personal data Stripe collects may include transactional data and identifying information about devices that connect to its services. Stripe uses this information to operate and improve the services it provides to us, including for fraud detection, loss prevention, authentication, and analytics related to the performance of its services. |
Hosting and backend infrastructure
This type of service has the purpose of hosting Data and files that enable Gravityflow.io to run and be distributed as well as to provide a ready-made infrastructure to run specific features or parts of Gravityflow.io. Some of these services work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored.
| Service | Privacy Policy | Description |
| Amazon Web Services (AWS) (Amazon Web Services, Inc.) | Privacy Policy. | Amazon Web Services is a hosting and backend service provided by Amazon.com Inc.Personal Data collected: various types of Data as specified in the privacy policy of the service.Place of processing: United States – Privacy Shield participant. |
| iubenda Consent Solution (iubenda srl) | Privacy Policy | iubenda Consent Solution is a service that facilitates the collection and management of proofs of consent provided by iubenda srl. Personal Data collected: Data communicated while using the service. Place of processing: Italy |
Interaction with data collection platforms and other third parties
This type of service allows Users to interact with data collection platforms or other services directly from the pages of Gravityflow.io for the purpose of saving and reusing data. If one of these services is installed, it may collect browsing and Usage Data in the pages where it is installed, even if the Users do not actively use the service.
| Service | Privacy Policy | Description |
Managing contacts and sending messages
This type of service makes it possible to manage a database of email contacts, phone contacts or any other contact information to communicate with the User. These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message.
| Service | Privacy Policy | Description |
| HubSpot | Privacy Policy — Opt Out | HubSpot is an email address management and message sending service. Personal Data collected: first name, last name, email address, subscription creation date, subscription status, subscription renewal date. Place of processing: United States. |
| Mailchimp ?? | ||
| Postmark (Postmark) | Privacy Policy | Postmark is an email address management and message sending service provided by Wildbit LLC.Personal Data collected: email address, first name, last name and username.Place of processing: United States |
Managing support and contact requests
This type of service allows Gravityflow.io to manage support and contact requests received via email or by other means, such as the contact form. The Personal Data processed depend on the information provided by the User in the messages and the means used for communication (e.g. email address).
| Service | Privacy Policy | Description |
| Help Scout (Brightwurks Inc.) | Privacy Policy | Help Scout is a support and contact request management service provided by Brightwurks Inc.Personal Data collected: various types of Data as specified in the privacy policy of the service.Place of processing: United States |
SPAM protection
This type of service analyzes the traffic of Gravityflow.io, potentially containing Users’ Personal Data, with the purpose of filtering it from parts of traffic, messages and content that are recognized as SPAM.
| Service | Privacy Policy | Description |
| Google reCAPTCHA (Google Inc.) | Privacy Policy | Google reCAPTCHA is a SPAM protection service provided by Google Inc. The use of reCAPTCHA is subject to the Google privacy policy and terms of use. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Shield participant. |
| Akismet (Automattic Inc.) | Privacy Policy | Akismet is a SPAM protection service provided by Automattic Inc.Personal Data collected: various types of Data as specified in the privacy policy of the service.Place of processing: United States |
Tag Management
This type of service helps the Owner to manage the tags or scripts needed on Gravityflow.io in a centralized fashion. This results in the Users’ Data flowing through these services, potentially resulting in the retention of this Data.
| Service | Privacy Policy | Description |
| Google Tag Manager (Google LLC) | Privacy Policy | Google Tag Manager is a tag management service provided by Google LLC.Personal Data collected: Cookies and Usage Data.Place of processing: United States – Privacy Shield participant. |
Affiliate Program Management
An affiliate program is an automated electronic program that involves a Web advertiser and recruited webmasters. The webmasters, as affiliates, place the company’s advertisements on their individually owned websites.
| Service | Privacy Policy | Description |
| Impact Tech, Inc (formerly known as “Impact Radius, Inc.”) | Privacy Policy | Impact is a marketing affiliate program service provided by Impact Tech, Inc.Personal Data collected: Cookies and Usage Data.Place of processing: United States |
Product Managment
Gravity Forms uses Productboard, a customer-driven product management system to receive input about and understand what customers want from our products.
| Service | Privacy Policy | Description |
| Productboard | Privacy Policy | Productboard is a customer-driven product management system. Productboard helps product managers understand what customers need, prioritize what to build next, and rally everyone around the product roadmap.Place of processing: United States |
Advertising
Gravity Forms uses custom advertising profiles to reach an audience of people who have visited our website(s), viewed specific pages, made a purchase, and more.
| Service | Privacy Policy | Description |
| Privacy PolicyData Processing Terms | Facebook allows us to create and run highly targeted advertising campaigns (Custom Audiences) and track their performance with easy-to-read reports.Place of processing: United States |
The rights of Users
Users may exercise certain rights regarding their Data processed by the Owner. In particular, Users have the right to do the following:
- Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
- Object to processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Further details are provided in the dedicated section below.
- Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing.
- Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
- Restrict the processing of their Data. Users have the right, under certain circumstances, to restrict the processing of their Data. In this case, the Owner will not process their Data for any purpose other than storing it.
- Have their Personal Data deleted or otherwise removed. Users have the right, under certain circumstances, to obtain the erasure of their Data from the Owner.
- Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine readable format and, if technically feasible, to have it transmitted to another controller without any hindrance. This provision is applicable provided that the Data is processed by automated means and that the processing is based on the User’s consent, on a contract which the User is part of or on pre-contractual obligations thereof.
- Lodge a complaint. Users have the right to bring a claim before their competent data protection authority.
Details about the right to object to processing
Where Personal Data is processed for a public interest, in the exercise of an official authority vested in the Owner or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.
Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time without providing any justification. To learn, whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.
How to exercise these rights
Any requests to exercise User rights can be directed to the Owner through our Support Form, or using the contact details provided in this document. These requests can be exercised free of charge and will be addressed by the Owner as early as possible and always within one month.